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Webinar: Wanna Buy a Magazine?

Black and white head and shoulder portrait of James Hewes, dark background
James Hewes
Black and white head and shoulder portrait of Scott Jamieson, dark background
Scott Jamieson

Strategies for Canadian Magazines — an initiative by the Magazine Association of BC.

Join us on March 5,  2024 for our Canada-wide webinar: Wanna Buy a Magazine? Buyer and Seller Tips for Valuing a Brand and Getting the Most Out of a Deal with James Hewes and Scott Jamieson, hosted by Joyce Byrne.

11 a.m. PST / 12 p.m. MST / 1 p.m. CST / 2 p.m. EST / 3 p.m. AST / 3:30 p.m. NST

MagsBC, AMPA, Magazines Canada, AQEM members, and students: $12 for one seat or $17 for two seats
Non-Members: $22 for one seat or $27 for two seats
Register here.

Deals get done nearly every day to start, acquire, merge and sell media brands. But for independent publishers, or their staff, what are some of the key considerations for buying or selling a magazine brand? With an unprecedented demographic shift happening at the ownership level as owners shift to retirement mode, are there opportunities for a new generation of entrepreneurs to step into their shoes? And what if your buyer is right under your nose? (Spoiler alert: your staff.)

In this lively hour, we have two media leaders with plenty of experience valuing, structuring, and implementing ownership transitions at media brands in Canada and internationally.

James Hewes, CEO of PRCA, has had a long career with some of the world’s most iconic media brands and leading the international media trade organization FIPP.

Scott Jamieson is the President and CEO at Annex Business Media, where he has held positions in editorial to sales to group publisher, and led the growth and diversification of that business for over 20 years. Scott was the Chair of Magazines Canada from 2019-2021.

James and Scott will cover the key foundations for starting a sale or acquisition process, such as how much is the business worth, where does one find financing, how do owners transition out of the business, and what staff can expect when there is a change at the top.

James Hewes is a seasoned and visionary media and communications executive with over 25 years of experience in the industry. As the Chief Executive Officer of PRCA, the world’s largest and most influential PR professional body, James leads and supports members across the globe with knowledge, training, events, insights, and campaigns, while also acting as the guardian of professional standards for the industry.

James has  a strong track record of driving growth and innovation, both in the UK and internationally.

Scott Jamieson is a B2B media leader and change advocate, at Annex Business Media, Canada’s largest business media company with 60 brands serving a wide array of niche markets. Scott has decades of experience in the B2B environment, from editorial and sales to group publisher, editorial director, and audience engagement, in print, on line, through events and via social media.

Scott specializes in getting the most from teams in various media sectors – content, sales, audience engagement and data, events, revenue diversification and more.

Joyce Byrne is Alberta Magazine Publishers’ past President and an award-winning veteran of the Canadian magazine industry. She has led creative, marketing and sales teams and boards in Toronto, Edmonton and Calgary, and has worked on nearly every type of magazine, from literary to light industrial, with consumer, business, health and cannabis in between

Visit here for more info and to register.


This webinar is brought to you by:

AQEM logo

Magazine Association of BC Logo

Magazines Canada logo







Funded by the Government of Canada. Financé par le gouvernement du Canada.




Alberta Government