Magazine Coach Program

Helping Your Magazine Perform To Its Highest Potential

About the Program

Why your member magazine should participate
Participants of this program have overwhelmingly given their consultants top marks, judging that their time and money was well spent and that the consultation and coach made a significant positive impact on their magazine.

Consultations

Multi-Month Consultations
MagsBC has received funding from CPF for a few subsidized consultations between member magazines and Katahdin Media Management to mid-March 2025. Each consultation consists of 6 hour-long sessions, though at this point (December 2024), the magazine may discuss having fewer sessions with Katahdin.

Katahdin will be offering the first session for free in order that members can decide whether this firm is a good fit and can assist their team with its goals.

To arrange an initial session, please contact John Wilpers and Peter Medwid of Katahdin Media Management directly, cc’ing Sylvia Skene, identifying yourself as a MagsBC member.

If the member magazine would like to have a full consultation with additional sessions with the Katahdin team, the member must apply to MagsBC. If accepted, the member will be invoiced $400 toward the cost of the full consultation, which is used to leverage funding for this program to pay the remaining costs.

A small magazine may pay $200, and, if fewer sessions are booked with Katahdin, the $400/$200 fee will be prorated.

Applications are first come, first served.

1/2 Day Consultations

MagsBC has also received funding to offer 3-3 1/2 hour consultations to mid-March 2025 on a specific issue or initiative between an expert and member magazine staff.

Members pay a $150 contribution towards the cost ($75 for a very small magazine), fill out a pre-consultation survey, have a short chat beforehand and a consultation with the expert, and receive a 1-2 page summary of recommendations.

To apply, please fill out this form and submit to Sylvia Skene, Executive Director, MagsBC. As consultations are “first come, first served,” we suggest you apply as soon as possible to take advantage of this program.

Note: members can suggest an expert, but we may choose to assign a coach we feel is a better fit, or who has more knowledge and experience. See below for some of our highly rated experts.

Anita Li

Audience Engagement | Community-Driven Journalism | Media Ethics | Media Business Models and Sustainability | Journalism Innovation | Audience Development (SEO, Social, etc.)

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Lisa Manfield headshot

Lisa Manfield

Online Publishing | Audience Engagement | Digital Marketing | Search Optimization | Reader-Generated Content | Working With Bloggers

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Patrick Sauriol

Digital Marketing | Copywriting & Online Content Strategy | Website Redesign | SEO | Search Engine Marketing | Paid Ads | Social Media

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