Areas of expertise: branding, art direction, dynamic and expressive design, typography, and visual design auditing
Carley Hodgkinson is the Chair of the Graphic Design for Marketing degree program at Kwantlen Polytechnic University, where she teaches marketing communications design, typography, publication design, technology ethics, and UI/UX courses. She holds a Bachelor of Design in Communication Design from Emily Carr and a Master of Design degree from the Nova Scotia College of Art + Design.
Carley’s areas of expertise are on the design side of publishing, from image curation to page layout, to finding a strong branded visual voice that sets each client apart and resonates with target audiences. She worked with MagsBC as a design consultant in 2022, and has mentored young designers in publication internships.
Prior to teaching full time, Carley worked as an agency designer at both Kaldor and Signals studios, and ran her own graphic design business, with clients ranging from Artspeak, the Contemporary Art Gallery and SFU Galleries, to BC Hydro, Vancouver Opera and the Vancouver Public Library Foundation. She has a deep love for book design and classical typography, and brings this passion and knowledge base into the editorial context. Carley later made a move from pure print design into user experience design, working as a senior visual designer at SAP on business intelligence software and big data collection. She is a well-rounded designer and strategic art director who can consult across print, digital, and social media channels.